Pure Vision Designs’ ’69 Camaro: Modern Meets Retro Perfectly

Jim Campisano
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November 6, 2026

Leave it to Steve Strope and his team and Pure Vision Design to build a ’69 Camaro that is both retro and ultra modern. 

(Photo by Jim Campisano)

The problem with a lot of Pro Touring ’69 Camaro builds is that they leave out a lot of the classic heritage of the car. Pure Vision Design merged the two in a simple, but spectacular way. The body is low and rides on modern underpinnings, but the appearance is classic ’69 Camaro: Cowl hood, hockey stick stripe and a full-width Z/28 spoiler. 

Pure Vision Design’s Camaro was unveiled at the Magnaflow booth during the 2026 SEMA Show in Las Vegas. (Photo by Jim Campisano)

“I was challenged by the belief that there’s nothing new that could be done with the build of a ’69 Camaro,” said Strope. “I understand why some might think that way when our hobby has been flooded with spectacularly overdone Pro Touring ‘69 Camaros. So, our Pure Vision team went back to basics while quietly trying to nudge the envelope. Not push, just nudge it.”

Z/28 badges are technically incorrect, but they never go out of style. (Photo by Jim Campisano)

We gave you a sneak peak at this build earlier this week, but to see the F-body in person really take it to the next level.

As with all Pure Vision builds, there are plenty of Easter eggs to find, if you know where to look — Richard Waitas, Magnaflow

Drivetrain From Another Era

Under that hood is neither a modern LS or LT. It’s got genuine GM Rat power, a 500-horsepower 502 with a carburetor, no less. The M/T valve covers are an impressive nod to street machining’s past. It is not backed by a five- , six- , eight- or 10 speed automatic. It is a Turbo 400. But don’t worry about excessive highway rpm. It’s got a Gear Vendors overdrive unit behind it. Indestructible and built to make cruising a joy instead of a chore.

No Chevy Orange here. It’s Graphite Blue to match the interior and the stripe. (Photo by Jim Campisano)

The exhaust system was engineered and fabricated by Magnaflow’s Research and Development team. It uses four(!) Universal Performance mufflers, a 2.5-inch Custom Builder kit stainless steel exhaust, and Magnaflow custom mid-length headers. A U.S. Air radiator helps the healthy big-block from losing its cool.

Suspension goodies come from Detroit Speed, utilizing JRI shocks, with Baer brakes bringing everything to a halt. 

Pure Vision took a modern approach in the tire and wheel department, with fat HRE wheels wrapped in Michelin Pilot Sport Cup 2 tires.

Rear tires measure an impressive 345/30ZR19. (Photos by Jim Campisano)

The interior, like the exterior, retains the distinctive 1969 Camaro vibe, with the factory console, steering wheel, gauges and horseshoe shifter, but it has been modernized. The console, which has the early factory-style gauges, has been undated slightly. The wheel has a fatter wrap for better grip and road feel. The Graphite Blue seats look like they could have come from an OE manufacturer, but in the modern era. They look nearly stock, but are covered in soft leather from the same company that supplies material to Ferrari. 

(Photos by Jim Campisano)

The gauges are actually from Dakota Digital and Dynamat and Kicker products keep the bad sounds away while enhancing the good. Vintage Air climate control keeps the occupants comfortable.

The body is covered in what’s called Ice Grey Metallic paint and we dig the contrasting Graphite Blue blue hockey stick stripes.

At the SEMA Show launch.

“As with all Pure Vision builds, there are plenty of Easter eggs to find, if you know where to look,” said Rich Waitas, spokesman at MagnaFlow Group. “But at the same time, you’ll be shocked by the simplicity of things that traditional hot rodders revere. The car is a combination of old school and new tech, seamlessly woven together in an organic design that keeps you coming back to discover the next detail you didn’t see before.” 

(Photo by Jim Campisano)