Restoring a car is an expensive prospect, and depending on the condition of the original (as well as its rarity) restoring a car can run anywhere from a few thousand dollars to a hundred thousand dollars. And usually what you’re left with is a car that looks and rides only slightly better than how it came from the factory. So how exactly do you restore a car, and get it to stand out?

Simple; only restore half of it. That’s what Precision Restorations, out of St. Louis, Missouri has done, reports Carscoop. They drew a line down the center of the car, from hood to trunk, and restored just one half of this ’67 Oldsmobile Toranado.

How does one restore only half a car? It’s actually not as hard as it sounds. Using the hood emblem as a marker, the restoration team essentially drew a line that divided the driver and passenger’s sides of the Toranado, and focused only on restoring the driver’s side.

It is a really amazing juxtaposition, seeing what the car originally looked like, and see how it looks when fully restored.

The team followed through on this theme front to back, including the half-restored engine bay and interior. The car is being used as a marketing tool, most likely to convince customers of what a difference a full-on restoration can make.

We’re not sure anything like this has ever been tried or done before, but it is just amazing to sit and stare at. Best of all? It was half the cost of a full-on restoration, and now customers and gawkers alike can compare the before and after…on the same car!