When we first arrived at the Las Vegas Convention Center for the first day of the 2018 Specialty Equipment Market Association (SEMA) Show, one of the first things we immediately noticed was the strong presence of customized blue oval vehicles.
Ford’s presence at the SEMA Show is one of the largest of any automaker this year. With more than 50 vehicles on display and the favorite Ford Out Front demonstration track retaking center stage this year, from the looks of it, Ford has once again proved that their variety of cars, trucks, and SUV’s are more popular than ever with enthusiasts around the world.
We make a point of embracing the aftermarket and appreciate this endorsement from the SEMA community… -Hermann Salenbauch, global director, Ford Performance
So it came as no surprise when it was announced this week that three Ford vehicles collected the coveted Vehicle of the Year awards at the 2018 Specialty Equipment Market Association show: the Ford Mustang, Focus, and F-Series.
“We are honored that SEMA Show exhibitors have bestowed Ford with these prestigious awards,” said Hermann Salenbauch, global director, Ford Performance. “We make a point of embracing the aftermarket and appreciate this endorsement from the SEMA community as we strive to keep our best-selling nameplates among the most customized vehicles around the world.”
Ford’s commitment to the aftermarket community is very apparent at this year’s SEMA Show, and the diversity of vehicles that were awarded by the Specialty Equipment Market Association confirms what we already knew; that many of the vehicles in the Ford lineup serve as great platforms for the everyday car enthusiast.