If you’ve been around autocross or road racing for any length of time, one name has been prevalent in the racing industry: Eibach. For years they’ve been known for their sport springs for nearly any vehicle out there, but now they have a new web site, a new logo but the same unique identity in the marketplace for anything motorsports.

The change in Eibach's new logo is subtle; same well-known logo, but they aren't just a performance spring company.

The first car we noticed in the Eibach booth was the fifth generation Camaro owned and driven by Andy Lee, an instructor at Bondurant High Performance Driving School, and a competitive SCCA Pro Racing World Challenge driver. Lee’s car is equipped with Eibach’s performance suspension components, which he relies on to get him through the corners.

Eibach’s extensive line of products covers not only performance lowering and sport springs going back as far as 1964, but they also produce a line of sway bars, shock absorbers, coil over kits, wheel spacers and even engine valve springs, to name a few.

We caught up with Eibach Brand Manager, Tony Jackson, who showed us some of the products they were highlighting at SEMA. He brought us over to one of the more popular cars at SEMA this year and jokingly told us they had “the only Scion FR-S at the show.”

The Scion FR-S is a very popular platform for the automotive aftermarket, and Eibach had the best of their best installed on this car, and in their booth. Their fully adjustable coil over suspension, sway bars and braces were installed, and the installation was both clean and impressive. The remote reservoir looked right at home on the Scion, as was their coil over system and camber plates. The unmistakable new Eibach logo is a subtle change from the old, while letting the world know that they aren’t just about springs.

Eibach’s product line expands to more than just domestic or import cars, though. One look through their new web site shows that they have products for nearly every form of motorsports, including FIA, snowmobiles, motorcycles and ATVs, to name a few. Check out their web site for more information on their extensive products to help you handle the curves.